{"product_id":"hope-is-not-a-strategy","title":"Hope is not a strategy","description":"\u003cp\u003e\u003cstrong\u003eBook info:\u003c\/strong\u003e Hope is not a strategy (Hardcover, 192 pages – McGraw Hill, 2002) – McGraw Hill, 2002. Language: Eng.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eCondition: Very Good\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\"No longer is being 'a good closer' the basis of sustainable success. Instead intakes the kind of strategic thinking Rick Page outlines inHope Is Not a Strategy.\"--Geoffrey Moore, author of Crossing the Chasm and Inside the TornadoMaster of the complex sale, Rick Page is the author of the bestselling book, Hope Is Not a Strategy, and one of the most sought-after sales consultants and trainers in the world.He has taught his breakthrough selling strategies to thousands of people in 150 companies across 50 countries--an amazing platform that has helped his message spread like wildfire. This paperback edition of Page's runaway sales bestseller schools readers in Page's simple, six-step process for making the sale--no matter how complex the deal or how many people are involved in the buying decision.Integrating the winning selling strategies used by the world's top salespeople, Page shows readers how to:Identify and sell to a prospect's business \"pain\" Qualify a prospect Build competitive preference Define a prospect's decision-making process\u003c\/p\u003e","brand":"Rick Page","offers":[{"title":"Default Title","offer_id":53096916975840,"sku":"9780071418713","price":97.27,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0813\/5681\/6608\/files\/6171zkjGQlL._SY522.jpg?v=1781681473","url":"https:\/\/medicalbook.online\/products\/hope-is-not-a-strategy","provider":"medicalbook.online","version":"1.0","type":"link"}